Two Prime, an institutional bitcoin yield strategy, has secured a $20 million equity investment led by MARA Holdings, Inc., with additional support from Susquehanna Crypto, spotlighting the growing demand for digital asset yield platforms, SEC-registered advisors, corporate bitcoin treasury solutions, and crypto capital deployment strategies among institutional investors.
MARA Holdings’ expanded allocation, from 500 BTC to 2,000 BTC, marks a major vote of confidence in Two Prime’s approach to bitcoin yield strategies. This equity stake reinforces MARA’s commitment to long-term participation in crypto capital deployment strategies that go beyond passive asset holding.
Susquehanna Crypto’s participation in the round further underscores how institutional players are now seeking digital asset yield platforms with proven models of capital preservation and risk-adjusted performance.
Expanding Institutional-Grade Crypto Offerings
Two Prime, based in Asheville, North Carolina, operates as an SEC-registered advisor focused on developing transparent, secure, and high-performance solutions for institutional bitcoin yield strategies.
CEO Alexander Blume confirmed that the $20 million funding will fuel both operational scaling and advanced strategy development tailored to clients like corporate treasuries, miners, and family offices. These investors require more innovative corporate bitcoin treasury solutions amid market volatility.
“As bitcoin becomes an integral part of corporate and sovereign balance sheets, institutions are reevaluating how to deploy it strategically. MARA’s investment signals a broader shift toward active, yield-focused bitcoin strategies that meet institutional standards. This is a long-term alignment around vision, risk management, and innovation,” added Alexander Blume.
Bridging Sophistication with Security
As digital assets find their place on corporate balance sheets, Two Prime steps up to deliver crypto capital deployment strategies designed for this new era. Their bespoke derivatives strategies provide access to yield while maintaining capital integrity, a crucial quality as institutions seek more than just asset appreciation.
This partnership between Two Prime and MARA signals a broader shift in institutional mindset, from passive holding to active treasury optimization via bitcoin yield strategies, as sovereign funds and corporations seek reliable ways to grow their digital reserves. In this context, models like Two Prime’s become essential.
With this new round of funding, Two Prime plans to refine its risk-adjusted returns and expand the reach of its digital asset yield platforms. In a space where transparency and trust remain paramount, the company aims to set a new standard for SEC-registered advisors navigating the evolving institutional crypto ecosystem.
“Alongside our participation in Two Prime’s funding round, we have allocated 2,000 BTC to their platform to help generate yield as part of our broader treasury approach. This strategy combines the potential for long-term value appreciation with disciplined efforts to earn returns while carefully managing risk,” said Salman Khan, CFO of MARA.
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